Pawan Dhera

Chief Digital Officer

Diligent, business acumen, result-oriented, a multifaceted leader with multiple years of experience in driving company revenue, growing profitability, developing brand solutions, campaign development & management; client acquisition & retention; strategic & tactical planning skills

A customer-centric mar-tech professional with hands-on experience in advertising and analytics. Specialized in generating actionable insights, tracking the insights into business terms and successfully achieving the digital actions with a scientific approach. My interest is in keeping up with the ever-progressing technologies and currently applying them as the solution to the daily operations.

Industries Served: IT, BFSI, eCommerce, Travel, Real Estate, Education, B2B, and Jobs etc. & Markets Served: India, UK, South East Asia, Canada, Hong Kong, Europe.

My life goal: Learn, Grow and Lead. I firmly believe, “You don’t build a business – you build people – and then people build your business”.

Certifications

• Diploma in Advanced Digital Marketing
• Google AdWords Search Advertising
• Google AdWords Display Advertising
• Google Shopping Advertising
• Google Mobile Advertising
• Bing Ads Accredited Professional Google Analytics
• Google Tag Manager Fundamentals
• Double Bid Manager Fundamentals
• Double Click Search Fundamentals

Technical Experience
Paid Marketing:

• Google Adwords
• Yahoo & Bing
• YouTube Facebook
• LinkedIn
• Twitter
• Instagram
• Amazon
• DBM & DCM

Analytics:

• Google Analytics
• WebTrends
• Yieldify

Traditional Marketing:

• Email Marketing

Performance Tracking:

• Google Tag Manager
• Google Web Master Tool

Reporting Automation:

• Supermetrics
• Report garden

Core Competencies

• Core Competencies
• Revenue Enhancement
• Operational Excellence
• Relationship Building
• Competitive Intelligence
• Team Leadership
• Research & Analysis
• Project Management
• Digital Marketing
• E-commerce operations
• Omni-channel marketing
• Key partnership development
• Team building
• P&L Management

Education
Bachelor of Engineering
Watumull Institute Of Electronic Engineering & Computer Technology, Worli B.E. in Electronics and Telecommunications Engineering